Bayerische Motoren Werke AG, commonly referred to as BMW, is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich, Bavaria, Germany. The corporation was founded in 1916 as a manufacturer of aircraft engines, which it produced from…
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Bayerische Motoren Werke AG, commonly referred to as BMW, is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich, Bavaria, Germany. The corporation was founded in 1916 as a manufacturer of aircraft engines, which it produced from 1917 until 1918 and again from 1933 to 1945.
The PRI 2022 measures the purpose perception of Germany’s largest brands. Brand specific results available.
