About Deutsche Bahn

Deutsche Bahn is an international provider of mobility and logistics services and active in over 130 countries. With the integrated operation of transport and infrastructure and the intelligent linking of all modes of transport, they move people and goods –…

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Deutsche Bahn Purpose Readiness Index 2022

Deutsche Bahn Purpose Readiness Index 2022

The PRI 2022 measures the purpose perception of Germany’s largest brands. Brand specific results available.

  • Purpose readiness introduction
  • Company specific results
  • Measurement of 15 image items
  • Purpose readiness rankings
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