About Douglas

Douglas GmbH is a German perfume and cosmetics retailer based in Düsseldorf. Douglas offers approx. 35,000 products in more than 1,900 stores and franchised outlets in 19 European countries: Germany, Austria, the Netherlands, Italy, Switzerland, Spain, Portugal, Poland, Hungary, Monaco,…

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Douglas Purpose Readiness Index 2022

Douglas Purpose Readiness Index 2022

The PRI 2022 measures the purpose perception of Germany’s largest brands. Brand specific results available.

  • Purpose readiness introduction
  • Company specific results
  • Measurement of 15 image items
  • Purpose readiness rankings
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