About Hannover Rück

Hannover Re (in German Hannover Rück) is a reinsurance company based in Hannover, Germany. It is the third-largest reinsurance group in the world, with a gross premium of around €27 billion. Founded in 1966, Hannover Re transacts all lines of…

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Hannover Rück Purpose Readiness Index 2022

Hannover Rück Purpose Readiness Index 2022

The PRI 2022 measures the purpose perception of Germany’s largest brands. Brand specific results available.

  • Purpose readiness introduction
  • Company specific results
  • Measurement of 15 image items
  • Purpose readiness rankings
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Hannover Rück Purpose Statement Analysis 2022

Hannover Rück Purpose Statement Analysis 2022

Analysis of how the public perceives the purpose statements of Germany’s largest brands. Brand specific results available.

  • Introduction into purpose statements
  • Collection of DAX & MDAX statements
  • Detailed purpose statement analysis
  • Ranking by public preference
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