About Sparkasse

The Sparkassen-Finanzgruppe ("Savings Banks Financial Group") is a network of public banks that together form the largest financial services group in Germany and in all of Europe. Its name refers to local government-controlled savings banks that are known in German…

Read more

View all Sparkasse reports

Sparkasse Purpose Readiness Index 2022

Sparkasse Purpose Readiness Index 2022

The PRI 2022 measures the purpose perception of Germany’s largest brands. Brand specific results available.

  • Purpose readiness introduction
  • Company specific results
  • Measurement of 15 image items
  • Purpose readiness rankings
View more