About Swatch

Swiss watchmaker, known for its colorful, innovative, and affordable timepieces. Swatch is committed to offering a diverse range of watches that cater to various tastes and preferences, while continuously investing in research, design, and new materials to stay at the…

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Swatch Purpose Readiness Index Switzerland 2023

Swatch Purpose Readiness Index Switzerland 2023

The PRI Switzerland 2023 measures the purpose perception of Switzerland’s largest brands. Brand specific results available.

  • Purpose readiness introduction
  • Company specific results
  • Measurement of 15 image items
  • Purpose readiness rankings
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